Data Visualizations
Analytical Reasoning | Contextual Storytelling
Relevance to the City of Gaithersburg:
Communicating complex information in a clear and compelling way is essential for fostering transparency, building public trust, and helping residents understand the services, initiatives, and impact of their City government. Whether illustrating City achievements, program outcomes, budget allocations, or community survey results, I can create graphics that not only inform but also encourage residents to engage more deeply with City initiatives and services.
Formatted report charts
Economic development program statistics
Report graphic
European trade map
Youth workforce development graphic
Early childhood reading program statistics
Overview:
I design custom data visualizations that transform complex information into clear, compelling visuals. These include infographics, charts, graphs, diagrams and maps tailored for reports, websites, presentations and social media. These graphics supports the communication of research findings, program results and policy impacts for a wide range of audiences.
My Role:
As both designer and strategic partner, I guide the process from raw data to finished visual. This often involves working directly with researchers, analysts or technical specialists to interpret their information and recommend the most effective visual format.
Challenges & Approach:
The most consistent challenge is helping content owners clarify their message and think visually. Raw data alone doesn’t always tell a story—so I ask targeted questions to uncover what matters most to the audience. I then choose the right visual format and simplify where needed
Outcome & Impact:
Well-designed data visualizations have improved the accessibility of technical content and helped organizations more effectively advocate for their mission. Stakeholders often report that infographics and charts enhance engagement with otherwise dense material, and internal teams appreciate the collaborative, thoughtful process I bring to every piece.